Many marketers, traditional or otherwise, would agree that the profession could be demanding. With so many things that need to be juggled all at the same time, even the most lenient and understanding marketer could lose it all and snap. Unfortunately, when a marketer...
The business world has experienced notable change in the recent years. The magical fingers of time have favored the business world with advanced technology. Consequently, if you are to survive the aggressive competition in the business world, then you need to know how...
Tim Syratt, General Manager of call tracking company Call Dynamics says: “It’s exciting to see that today, Google have recognised the importance of call tracking to advertisers. That’s something existing Call Dynamics customers already know: phone calls...
While we’re all stuck indoors and (hopefully) nice and warm, its a timely reminder not to leave your marketing dollars out in the cold. Here are three online marketing tips you can implement today to warm up your marketing efforts while we wait for summer to...
Established in 2012, SimplySheds is Australia’s number-one online-only retailer of garden sheds, carports, garages and larger outbuildings. CEO and Founder, Daniel Turner says that “Our marketing and growth strategy is very numbers driven” and...
Established in 1960, WR Gay Pest Control is a leader in pest control who use the web for most of their marketing. Brand Manager Juanita McCreery says that one of their major marketing challenges was how they could develop and capitalise on a market leadership position...
Build on your competitive advantage with these ground-breaking new tools by Call Dynamics. ‘First Touch’ source attribution recording Call Dynamics has again set the benchmark for call tracking technologies by introducing ‘First Touch’ source attribution tracking....
Does your client know you are simply awesome? How do you prove that the uplift in calls to your clients business is a direct result of your hard work? If you can’t show your client, you are losing an opportunity to increase client retention and perceived value. What’s...
Hey! Where are my AdWord keywords? In April 2014, Google removed search keywords from AdWord searches, and created more reporting opportunities as well as more accurate keyword reporting. Back in October 2011, Google ceased providing keyword search data for Organic...
